The team that sets the vision
and drives the strategy.
The leadership team behind IQLOOP brings together decades of experience in marketing, media, and technology under one roof.
Berkcan Kaptan
Active in the marketing world since 2012, Berkcan Kaptan gained experience at major brands including Red Bull, P&G, Mondelez, and Vakıfbank. He founded Loop Istanbul in 2022, integrating marketing, design, production, and media services under one roof. Specializing in CRM, AI-powered production processes, performance architecture, and user-focused growth strategies, Kaptan manages agency operations, creative direction, and customer operations with a KPI-focused, solution-oriented approach.
M. Onur Tayşu
With over 20 years of experience in global media ecosystems, M. Onur Tayşu has managed media for international organizations including the G20 Summit and worked with leading global brands. He brings strong expertise in media planning, investment management, strategic communications, and organizational structuring. He leads media operations, coordinates global adtech relationships.